Bra Size Translator
Your size is not the same in every brand. A 34DD in Victoria’s Secret is a 34D in Wacoal. Enter your size to see it translated across 30+ brands — and how each one runs.
Brand Size Translator
Find your size across different brands
Why sizes vary: Each brand uses different patterns, materials, and fit philosophies. A 34DD in Victoria's Secret fits differently than a 34DD in Panache.
Enter your size above to see translations
How bra brands run vs. standard US sizing
Based on BraFinder’s cross-brand fit data. The last two columns show where a standard US 34DD and 36C land in each brand.
| Brand | Sizing | How it runs | US 34DD → | US 36C → |
|---|---|---|---|---|
| ThirdLove | US | cups run generous | 34DD | 36C |
| Wacoal | US | true to size | 34DD | 36C |
| Panache | UK | true to size | 34DD | 36C |
| Freya | UK | band runs small | 34DD | 36C |
| Elomi | UK | cups run generous | 34DD | 36C |
| Glamorise | US | true to size | 34DD | 36C |
| SHEFIT | US | true to size | 34DD | 36C |
| b.tempt'd | US | true to size | 34DD | 36C |
| Kindred Bravely | US | true to size | 34DD | 36C |
| ENELL | US | true to size | 34DD | 36C |
| Natori | US | cups run small | 34DD | 36C |
| Chantelle | EU | cups run small | 34E | 36C |
| Bali | US | band runs large | 32DD | 34C |
| Playtex | US | band runs large | 32DD | 34C |
| Maidenform | US | true to size | 34DD | 36C |
| Vanity Fair | US | band runs large | 34DD | 36C |
| Calvin Klein | US | band runs small | 34DD | 36C |
| Victoria's Secret | US | cups run small | 34DDD | 36D |
| Fantasie | UK | true to size | 34DD | 36C |
| Curvy Kate | UK | band runs small | 34DD | 36C |
| Gossard | UK | true to size | 34DD | 36C |
| Pour Moi | UK | true to size | 34DD | 36C |
| Simone Perele | EU | cups run small | 34E | 36C |
| PrimaDonna | EU | true to size | 34E | 36C |
| Marie Jo | EU | true to size | 34E | 36C |
| Triumph | EU | band runs large | 34E | 36C |
| Anita | EU | true to size | 34E | 36C |
| Brooks | US | band runs small | 34DD | 36C |
| Under Armour | US | cups run generous | 34DD | 36C |
| Nike | US | cups run generous | 34DD | 36C |
| Goddess | UK | true to size | 34DD | 36C |
| Cacique | US | band runs large | 34DD | 36C |
| Torrid | US | band runs large | 34DD | 36C |
Translations are guidance from cross-brand fit data, not a guarantee — fit also depends on breast shape and style. Brands we stock link to their full lineup.
Common questions about bra size across brands
- Why is my bra size different in every brand?
- Every brand uses its own patterns, materials, and fit philosophy, and many use different sizing systems (US, UK, EU). A 34DD is not a fixed volume — it means different things in Victoria’s Secret, Panache, and Wacoal. That is why a size that fits perfectly in one brand gapes or digs in another.
- Does Victoria’s Secret run small?
- Yes. Victoria’s Secret cups run about a full cup small, so a standard US 34DD shopper usually needs a 34DDD there. Put another way, if you wear a 34DD in Victoria’s Secret, your true size is closer to a 34D in a true-to-size brand like Wacoal.
- What is my UK size if I wear a US 34DD?
- A US 34DD maps to a UK 34DD in a true-to-size UK brand like Panache. The band stays the same; the cup letter sequence differs above D (UK goes D, DD, E, F, FF, G…), so the translation matters most for fuller cups.
- Which bra brands run true to size?
- Among the brands we track, Wacoal, Panache, Maidenform, and Glamorise run essentially true to size. Freya bands run slightly snug; Elomi and ThirdLove cups run slightly generous; Bali and Playtex bands run loose.
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