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Size conversion

What Is a 36K in Other Brands?

Bra sizes are not standardized: the same label means different things brand to brand, so your 36K is a starting point, not a fixed size. A US 36K usually needs a 36L in Victoria’s Secret, maps to a 36H in a true-to-size UK brand like Panache, and stays a 36K in Wacoal.

Your 36K in Victoria's Secret

36L

Cups run a full cup small, so size up

Your 36K in Panache

36H

True-to-size UK sizing

Your 36K in Wacoal

36K

True to size, year after year

Every brand we track

Your 36K, brand by brand

Grouped by the sizing system each brand labels its cups in. Brands we stock link to their full lineup.

US

US-sized brands

BrandHow it runsYour 36K
ThirdLovein stockcups run generous36K
Wacoalin stocktrue to size36K
Glamorisein stocktrue to size36K
SHEFITin stock-Adjustable XS-6Luxe sizing rather than standard band/cup; size by the brand chart.
b.tempt'din stocktrue to size36K
Kindred Bravelyin stock-Uses XS-XXL nursing/maternity sizing rather than band/cup; size by the brand chart.
ENELLin stock-Uses numeric high-impact sizing (00-8) rather than band/cup; size by the brand chart.
Natoricups run small36K
Baliband runs large34K
Playtexband runs large34K
Maidenformtrue to size36K
Vanity Fairband runs large36K
Calvin Kleinband runs small36K
Victoria's Secretcups run small36L
Brooksband runs small36K
Under Armour-Compression fit runs generous; XS-XL sizing rather than band/cup; size by the brand chart.
Nike-Generous fit; XS-XL sizing rather than band/cup; size by the brand chart.
Caciqueband runs large36K
Torridband runs large36K
UK

UK-sized brands (cups run D, DD, E, F, FF, G...)

BrandHow it runsYour 36K
Panachein stocktrue to size36H
Freyain stockband runs small36H
Elomiin stockcups run generous36H
Fantasiein stocktrue to size36H
Curvy Kateband runs small36H
Gossardtrue to size36H
Pour Moitrue to size36H
Goddesstrue to size36H
EU

EU-sized brands

BrandHow it runsYour 36K
Chantellecups run small36K
Simone Perelecups run small36K
PrimaDonnatrue to size36K
Marie Jotrue to size36K
Triumphband runs large36K
Anitatrue to size36K

Translations are guidance from cross-brand fit data, not a guarantee - fit also depends on breast shape and style. Cross-brand offset data v1-2026-05-28.

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36K sister sizes

Sister sizes hold the same cup volume on a different band. If the 36K cup fits but the band doesn’t, try:

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Brand Size Translator

Find your size across different brands

36K
Why sizes vary: Each brand uses different patterns, materials, and fit philosophies. A 34DD in Victoria's Secret fits differently than a 34DD in Panache.
ThirdLove
US
Half-cup sizing available; cups run slightly generous.
36K
Wacoal
US
True to size; consistent fit across decades.
36K
Panache
UK
UK sizing; true to size, consistent year over year.
36H
Freya
UK
UK sizing; bands run snug.
36H
Elomi
UK
UK plus-size full-bust; cups run generous.
36H
Glamorise
US
US full-figure; true to size.
36K
SHEFIT
US
Adjustable XS-6Luxe sizing rather than standard band/cup; size by the brand chart.
36K
b.tempt'd
US
Wacoal-family fit DNA; runs true to US sizing, lighter construction.
36K
Kindred Bravely
US
Uses XS-XXL nursing/maternity sizing rather than band/cup; size by the brand chart.
36K
ENELL
US
Uses numeric high-impact sizing (00-8) rather than band/cup; size by the brand chart.
36K
Natori
US
Cups run small; consider sizing up.
36K
Chantelle
EU
French sizing; cups run small.
36K
Bali
US
Bands run loose; consider sizing down.
34K
Playtex
US
Bands run large; size down in band.
34K
Maidenform
US
Generally true to size.
36K
Vanity Fair
US
Bands run slightly loose.
36K
Calvin Klein
US
Bands run slightly snug.
36K
Victoria's Secret
US
Cups run very small; size up a full cup.
36L
Fantasie
UK
UK sizing; consistent fit.
36H
Curvy Kate
UK
UK sizing; bands run firm.
36H
Gossard
UK
UK sizing; classic fit.
36H
Pour Moi
UK
UK sizing; budget-friendly.
36H
Simone Perele
EU
French luxury; cups run small.
36K
PrimaDonna
EU
Belgian luxury; true EU sizing.
36K
Marie Jo
EU
Belgian; consistent fit.
36K
Triumph
EU
German; bands slightly generous.
36K
Anita
EU
German; strong post-surgery range.
36K
Brooks
US
Compression sports style; may run snug.
36K
Under Armour
US
Compression fit runs generous; XS-XL sizing rather than band/cup; size by the brand chart.
36K
Nike
US
Generous fit; XS-XL sizing rather than band/cup; size by the brand chart.
36K
Goddess
UK
UK sizing; strong plus-size range.
36H
Cacique
US
Lane Bryant's brand; bands run generous.
36K
Torrid
US
Plus-focused; bands run large.
36K

Common questions

36K conversion questions

What is a 36K in Victoria's Secret?
Victoria's Secret cups run about a full cup small, so a standard US 36K usually needs a 36L there. If you already wear a 36K in Victoria's Secret, your size in a true-to-size brand is likely a cup smaller.
Which brands keep a 36K the same?
In true-to-size brands a US 36K stays a 36K: Wacoal, Panache, Glamorise, b.tempt'd, Maidenform, Fantasie, Gossard, Pour Moi, PrimaDonna, Marie Jo, Anita, Goddess. Fit can still vary by style, so treat the label as the starting point.
Do UK brands size a 36K differently from US brands?
UK brands label cups in a different sequence above D (D, DD, E, F, FF, G), so the same letters can mean different volumes. In a true-to-size UK brand like Panache, a US 36K is a 36H; the band number stays the same.
What size replaces a 36K in brands that don't use cup sizes?
SHEFIT, Kindred Bravely, ENELL, Under Armour, Nike size by their own charts (XS-XL or numeric) instead of band/cup, so a 36K doesn't carry over directly. Start from each brand's chart with your underbust and bust measurements.