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Size conversion

What Is a 34L in Other Brands?

Bra sizes are not standardized: the same label means different things brand to brand, so your 34L is a starting point, not a fixed size. A US 34L usually needs a 34M in Victoria’s Secret, maps to a 34HH in a true-to-size UK brand like Panache, and stays a 34L in Wacoal.

Your 34L in Victoria's Secret

34M

Cups run a full cup small, so size up

Your 34L in Panache

34HH

True-to-size UK sizing

Your 34L in Wacoal

34L

True to size, year after year

Every brand we track

Your 34L, brand by brand

Grouped by the sizing system each brand labels its cups in. Brands we stock link to their full lineup.

US

US-sized brands

BrandHow it runsYour 34L
ThirdLovein stockcups run generous34L
Wacoalin stocktrue to size34L
Glamorisein stocktrue to size34L
SHEFITin stock-Adjustable XS-6Luxe sizing rather than standard band/cup; size by the brand chart.
b.tempt'din stocktrue to size34L
Kindred Bravelyin stock-Uses XS-XXL nursing/maternity sizing rather than band/cup; size by the brand chart.
ENELLin stock-Uses numeric high-impact sizing (00-8) rather than band/cup; size by the brand chart.
Natoricups run small34L
Baliband runs large32L
Playtexband runs large32L
Maidenformtrue to size34L
Vanity Fairband runs large34L
Calvin Kleinband runs small34L
Victoria's Secretcups run small34M
Brooksband runs small34L
Under Armour-Compression fit runs generous; XS-XL sizing rather than band/cup; size by the brand chart.
Nike-Generous fit; XS-XL sizing rather than band/cup; size by the brand chart.
Caciqueband runs large34L
Torridband runs large34L
UK

UK-sized brands (cups run D, DD, E, F, FF, G...)

BrandHow it runsYour 34L
Panachein stocktrue to size34HH
Freyain stockband runs small34HH
Elomiin stockcups run generous34HH
Fantasiein stocktrue to size34HH
Curvy Kateband runs small34HH
Gossardtrue to size34HH
Pour Moitrue to size34HH
Goddesstrue to size34HH
EU

EU-sized brands

BrandHow it runsYour 34L
Chantellecups run small34L
Simone Perelecups run small34L
PrimaDonnatrue to size34L
Marie Jotrue to size34L
Triumphband runs large34L
Anitatrue to size34L

Translations are guidance from cross-brand fit data, not a guarantee - fit also depends on breast shape and style. Cross-brand offset data v1-2026-05-28.

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34L sister sizes

Sister sizes hold the same cup volume on a different band. If the 34L cup fits but the band doesn’t, try:

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Brand Size Translator

Find your size across different brands

34L
Why sizes vary: Each brand uses different patterns, materials, and fit philosophies. A 34DD in Victoria's Secret fits differently than a 34DD in Panache.
ThirdLove
US
Half-cup sizing available; cups run slightly generous.
34L
Wacoal
US
True to size; consistent fit across decades.
34L
Panache
UK
UK sizing; true to size, consistent year over year.
34HH
Freya
UK
UK sizing; bands run snug.
34HH
Elomi
UK
UK plus-size full-bust; cups run generous.
34HH
Glamorise
US
US full-figure; true to size.
34L
SHEFIT
US
Adjustable XS-6Luxe sizing rather than standard band/cup; size by the brand chart.
34L
b.tempt'd
US
Wacoal-family fit DNA; runs true to US sizing, lighter construction.
34L
Kindred Bravely
US
Uses XS-XXL nursing/maternity sizing rather than band/cup; size by the brand chart.
34L
ENELL
US
Uses numeric high-impact sizing (00-8) rather than band/cup; size by the brand chart.
34L
Natori
US
Cups run small; consider sizing up.
34L
Chantelle
EU
French sizing; cups run small.
34L
Bali
US
Bands run loose; consider sizing down.
32L
Playtex
US
Bands run large; size down in band.
32L
Maidenform
US
Generally true to size.
34L
Vanity Fair
US
Bands run slightly loose.
34L
Calvin Klein
US
Bands run slightly snug.
34L
Victoria's Secret
US
Cups run very small; size up a full cup.
34M
Fantasie
UK
UK sizing; consistent fit.
34HH
Curvy Kate
UK
UK sizing; bands run firm.
34HH
Gossard
UK
UK sizing; classic fit.
34HH
Pour Moi
UK
UK sizing; budget-friendly.
34HH
Simone Perele
EU
French luxury; cups run small.
34L
PrimaDonna
EU
Belgian luxury; true EU sizing.
34L
Marie Jo
EU
Belgian; consistent fit.
34L
Triumph
EU
German; bands slightly generous.
34L
Anita
EU
German; strong post-surgery range.
34L
Brooks
US
Compression sports style; may run snug.
34L
Under Armour
US
Compression fit runs generous; XS-XL sizing rather than band/cup; size by the brand chart.
34L
Nike
US
Generous fit; XS-XL sizing rather than band/cup; size by the brand chart.
34L
Goddess
UK
UK sizing; strong plus-size range.
34HH
Cacique
US
Lane Bryant's brand; bands run generous.
34L
Torrid
US
Plus-focused; bands run large.
34L

Common questions

34L conversion questions

What is a 34L in Victoria's Secret?
Victoria's Secret cups run about a full cup small, so a standard US 34L usually needs a 34M there. If you already wear a 34L in Victoria's Secret, your size in a true-to-size brand is likely a cup smaller.
Which brands keep a 34L the same?
In true-to-size brands a US 34L stays a 34L: Wacoal, Panache, Glamorise, b.tempt'd, Maidenform, Fantasie, Gossard, Pour Moi, PrimaDonna, Marie Jo, Anita, Goddess. Fit can still vary by style, so treat the label as the starting point.
Do UK brands size a 34L differently from US brands?
UK brands label cups in a different sequence above D (D, DD, E, F, FF, G), so the same letters can mean different volumes. In a true-to-size UK brand like Panache, a US 34L is a 34HH; the band number stays the same.
What size replaces a 34L in brands that don't use cup sizes?
SHEFIT, Kindred Bravely, ENELL, Under Armour, Nike size by their own charts (XS-XL or numeric) instead of band/cup, so a 34L doesn't carry over directly. Start from each brand's chart with your underbust and bust measurements.