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Size conversion

What Is a 34I in Other Brands?

Bra sizes are not standardized: the same label means different things brand to brand, so your 34I is a starting point, not a fixed size. A US 34I usually needs a 34J in Victoria’s Secret, maps to a 34G in a true-to-size UK brand like Panache, and stays a 34I in Wacoal.

Your 34I in Victoria's Secret

34J

Cups run a full cup small, so size up

Your 34I in Panache

34G

True-to-size UK sizing

Your 34I in Wacoal

34I

True to size, year after year

Every brand we track

Your 34I, brand by brand

Grouped by the sizing system each brand labels its cups in. Brands we stock link to their full lineup.

US

US-sized brands

BrandHow it runsYour 34I
ThirdLovein stockcups run generous34I
Wacoalin stocktrue to size34I
Glamorisein stocktrue to size34I
SHEFITin stock-Adjustable XS-6Luxe sizing rather than standard band/cup; size by the brand chart.
b.tempt'din stocktrue to size34I
Kindred Bravelyin stock-Uses XS-XXL nursing/maternity sizing rather than band/cup; size by the brand chart.
ENELLin stock-Uses numeric high-impact sizing (00-8) rather than band/cup; size by the brand chart.
Natoricups run small34I
Baliband runs large32I
Playtexband runs large32I
Maidenformtrue to size34I
Vanity Fairband runs large34I
Calvin Kleinband runs small34I
Victoria's Secretcups run small34J
Brooksband runs small34I
Under Armour-Compression fit runs generous; XS-XL sizing rather than band/cup; size by the brand chart.
Nike-Generous fit; XS-XL sizing rather than band/cup; size by the brand chart.
Caciqueband runs large34I
Torridband runs large34I
UK

UK-sized brands (cups run D, DD, E, F, FF, G...)

BrandHow it runsYour 34I
Panachein stocktrue to size34G
Freyain stockband runs small34G
Elomiin stockcups run generous34G
Fantasiein stocktrue to size34G
Curvy Kateband runs small34G
Gossardtrue to size34G
Pour Moitrue to size34G
Goddesstrue to size34G
EU

EU-sized brands

BrandHow it runsYour 34I
Chantellecups run small34I
Simone Perelecups run small34I
PrimaDonnatrue to size34I
Marie Jotrue to size34I
Triumphband runs large34I
Anitatrue to size34I

Translations are guidance from cross-brand fit data, not a guarantee - fit also depends on breast shape and style. Cross-brand offset data v1-2026-05-28.

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34I sister sizes

Sister sizes hold the same cup volume on a different band. If the 34I cup fits but the band doesn’t, try:

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Brand Size Translator

Find your size across different brands

34I
Why sizes vary: Each brand uses different patterns, materials, and fit philosophies. A 34DD in Victoria's Secret fits differently than a 34DD in Panache.
ThirdLove
US
Half-cup sizing available; cups run slightly generous.
34I
Wacoal
US
True to size; consistent fit across decades.
34I
Panache
UK
UK sizing; true to size, consistent year over year.
34G
Freya
UK
UK sizing; bands run snug.
34G
Elomi
UK
UK plus-size full-bust; cups run generous.
34G
Glamorise
US
US full-figure; true to size.
34I
SHEFIT
US
Adjustable XS-6Luxe sizing rather than standard band/cup; size by the brand chart.
34I
b.tempt'd
US
Wacoal-family fit DNA; runs true to US sizing, lighter construction.
34I
Kindred Bravely
US
Uses XS-XXL nursing/maternity sizing rather than band/cup; size by the brand chart.
34I
ENELL
US
Uses numeric high-impact sizing (00-8) rather than band/cup; size by the brand chart.
34I
Natori
US
Cups run small; consider sizing up.
34I
Chantelle
EU
French sizing; cups run small.
34I
Bali
US
Bands run loose; consider sizing down.
32I
Playtex
US
Bands run large; size down in band.
32I
Maidenform
US
Generally true to size.
34I
Vanity Fair
US
Bands run slightly loose.
34I
Calvin Klein
US
Bands run slightly snug.
34I
Victoria's Secret
US
Cups run very small; size up a full cup.
34J
Fantasie
UK
UK sizing; consistent fit.
34G
Curvy Kate
UK
UK sizing; bands run firm.
34G
Gossard
UK
UK sizing; classic fit.
34G
Pour Moi
UK
UK sizing; budget-friendly.
34G
Simone Perele
EU
French luxury; cups run small.
34I
PrimaDonna
EU
Belgian luxury; true EU sizing.
34I
Marie Jo
EU
Belgian; consistent fit.
34I
Triumph
EU
German; bands slightly generous.
34I
Anita
EU
German; strong post-surgery range.
34I
Brooks
US
Compression sports style; may run snug.
34I
Under Armour
US
Compression fit runs generous; XS-XL sizing rather than band/cup; size by the brand chart.
34I
Nike
US
Generous fit; XS-XL sizing rather than band/cup; size by the brand chart.
34I
Goddess
UK
UK sizing; strong plus-size range.
34G
Cacique
US
Lane Bryant's brand; bands run generous.
34I
Torrid
US
Plus-focused; bands run large.
34I

Common questions

34I conversion questions

What is a 34I in Victoria's Secret?
Victoria's Secret cups run about a full cup small, so a standard US 34I usually needs a 34J there. If you already wear a 34I in Victoria's Secret, your size in a true-to-size brand is likely a cup smaller.
Which brands keep a 34I the same?
In true-to-size brands a US 34I stays a 34I: Wacoal, Panache, Glamorise, b.tempt'd, Maidenform, Fantasie, Gossard, Pour Moi, PrimaDonna, Marie Jo, Anita, Goddess. Fit can still vary by style, so treat the label as the starting point.
Do UK brands size a 34I differently from US brands?
UK brands label cups in a different sequence above D (D, DD, E, F, FF, G), so the same letters can mean different volumes. In a true-to-size UK brand like Panache, a US 34I is a 34G; the band number stays the same.
What size replaces a 34I in brands that don't use cup sizes?
SHEFIT, Kindred Bravely, ENELL, Under Armour, Nike size by their own charts (XS-XL or numeric) instead of band/cup, so a 34I doesn't carry over directly. Start from each brand's chart with your underbust and bust measurements.